Annual Work Plan (Sample)

Financial Goal

Objective

Measures

Targets

To enable financial success

To sustain manageable growth

  • Growth in turnover
  • Increase gross profit margin
  • Increase the average sales per customer
  • Maintain current fixed cost level
  • 10% increase in turnover annually
  • Increase to 47% in 2007
  • An average sale of $26.50
  • Wages, leasing, fit-out, and administration

Customer Goal

Objective

Measures

Targets

To gain customer market share

To know who our customers are, what they want, and how to serve them

  • Implement a regular market survey
  • Implement a customer survey
  • Staff training both in-house and by suppliers
  • 100 customers randomly surveyed per shopping center quarterly
  • 100 customers surveyed per shop quarterly
  • All staff to attend customer service training

Process Goal

Objective

Measures

Targets

To professionalize our business

To establish the right systems, structure, and people

  • Review and appraise all business systems
  • Analyze current design in collaboration with employees
  • Bring all staff to a high level of understanding the company goals-
  • Propose new structure at May management meeting
  • Complete analysis by February and make changes by July
  • Hold regular team meetings and include staff  in annual work plan process

People Goal

Objective

Measures

Targets

To enhance our ability to change

To establish an open, high performing culture

  • Employee satisfaction and turnover
  •  
  • Provide career path options and training for key positions
  • Meet or exceed an employee satisfaction score of 75%
  • Make individual development plans for key staff members