Our Publications

These SBTDC-developed publications are available free-of-charge to help you assess yourself as a business owner, develop effective business plans, seek capital opportunities, and learn more about the SBTDC and the business climate in North Carolina. All of the publications available through the SBTDC — with the exception of any relating to government procurement—have been developed with support from the US Small Business Administration (SBA). Any opinions, findings, conclusions, or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA.

Annual Report

This report details our impact in the previous year and showcases a few of our most successful clients.

Business Start-up Guide

This guide provides information for those who are considering starting a business. Topics include assessing yourself as a potential business owner, determining concept feasibility, reviewing legal considerations, developing a business plan, and arranging financing. Learn how to start a business in North Carolina by viewing the provided resource list.

Capital Opportunities for Small Businesses

This guide serves as a resource for individuals seeking start-up financing, businesses hunting for expansion capital, and organizations that aid small businesses in obtaining financing in North Carolina.

Digital Marketing Guide

The SBTDC’s Digital Marketing Guide is designed to help businesses get started with digital marketing. It takes a holistic approach, starting with strategy and then considering various tactics.

Economic Impact of SBTDC Services

Each year, the SBTDC participates in a national Impact Assessment Study of clients who receive five or more hours of business counseling. This report details the findings of the study and shows the economic impact of the SBTDC services in North Carolina.

Guide to Selling a Small Business 

The SBTDC’s Guide to Selling a Small Business contains an overview of the key steps and documents involved in the sale of a small business.

Intellectual Property Guide: Patents, Trademarks, and Copyrights

This guide is intended to help small businesses and inventors in the development of their inventions and in the maintenance of their intellectual property rights.

State of Small Business & Entrepreneurship in North Carolina

This report provides North Carolina small business facts and statistics.

Partner Publications

2022 North Carolina Small Business Handbook

The 2022 North Carolina Small Business Handbook includes tips for North Carolina’s businesses in the areas of finance, human resources, marketing, government sales, and expansion. It also provides details on business assistance resources like the SBTDC.