NC SBTDC: Easy AI Marketing for Childcare

Most childcare owners know their families better than any marketer could, but few have time to turn that knowledge into consistent marketing. This hands-on workshop shows you how to use an AI assistant as a part-time marketing director for your center. You will build a working marketing system in a single session.

We start with a quick look at your business and the families you serve. From there, you will draft your Google Business Profile copy and a plan for collecting more reviews. You will also create a parent referral program and a nurture sequence for your waitlist. By the end, you will have a simple three-week marketing calendar and your first piece of finished content.

You will leave with ready-to-use prompts, templates, and materials built around your own center. No marketing or technical background is needed.

To get the most from the day, plan on a short pre-work checklist, which we will send after you register. Bring a laptop and a paid AI subscription such as ChatGPT Plus, Claude Pro, or Gemini Advanced, which runs about $20 for a single month.