Human Centered Design Customer Discovery

Oct 20, 2023

9:30 AM - 11:30 AM

$No Cost

79 Degrees West - Pittsboro, NC

Join us for an interactive session in which you will learn how to design products and services that your customers love using human-centered design.

If you’re looking to improve your business, human-centered design is a must-have skill. Join Innovate Carolina and the Small Business and Technology Development Center for breakfast and an interactive session in which you will learn how to design products and services that your customers love using human-centered design.

In this workshop, facilitated by Lindsay Hinger of the SBTDC, you’ll learn the principles of human-centered design, including empathy, ideation, prototyping, and testing. You’ll also have the opportunity to apply these principles to your own work.

Human-centered design is a powerful tool that can help you:

  • Understand your customers’ needs and wants
  • Generate innovative solutions to their problems
  • Create products and services that your customers love

Sign up for this workshop today and learn how to design for the people who matter most: your customers.

Lindsay Hinger is a veteran, entrepreneur, mentor, and advocate. She is a two-time business owner, serves as a board member of the North Carolina Veterans Business Association, and works for the NC SBTDC as a Business Launch Specialist.

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