May 25, 2021
2:00 PM - 4:00 PM
Do you have a marketing plan for your business? Even if you do, when did you last review it? In this session you will look at the following:
• What do you sell and how do you describe it from a marketing perspective?
• Who is your target market?
• How are you going to reach them?
• How are you going to measure and evaluate the effectiveness of your campaign?